Cross-channel remarketing for Australia

Reconnect with Australian markets audiences across search, social, display, CTV and programmatic channels. Increase conversions while respecting Australian markets privacy requirements (PIPEDA).

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  • Core: Audience stitching, deterministic + probabilistic identity
  • Channels: Google, Meta, DSPs, CTV, programmatic audio
  • Compliance: PIPEDA-aware consent pathways and retention
Cross-channel strategy visualization

Overview & approach

Newpossibility combines deterministic identity graphs, location signals, and contextual targeting to build cross-channel remarketing journeys that scale in Australian markets markets.

  • Session-level stitching & unified reach metrics
  • Cross-device sequencing and frequency caps
  • Regional and language customizations for provinces and metros
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Audience mapping
Channel overlap
Strategist face

Capabilities

Programmatic Retargeting

DSP-first campaigns with audience segments synchronized to social and search.

Full-Funnel Sequencing

Creative sequencing across display, video, and native to move users toward conversion.

Measurement & Attribution

Holistic attribution, incremental lift testing, and privacy-first conversion modeling.

Case studies

Retail — Brisbane Programmatic metro

30% YoY increase in repeat purchase rate using location-based retargeting + dynamic creatives.

Retail case study
Automotive — BC & Prairies

Cross-device remarketing improved lead quality while reducing CPL by 22%.

Automotive case study

FAQ

We use hashed identifiers where available, combined with deterministic first-party signals and contextual models. All processing respects PIPEDA and explicit consent flows.

We synchronize segments across DSPs, Google Ads, Meta, programmatic audio, and CTV partners to create coherent sequential experiences.

We combine privacy-safe A/B holdouts, aggregated conversion modeling, and partner-side incrementality tests to estimate uplift while minimizing user-level data sharing.

Office & reach

Headquartered in Brisbane Programmatic with partners across Australia. We support national rollouts and local market customizations.

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