Geo-targeted Ads — Brisbane Programmatic & Greater Australia

Newpossibility builds precise, privacy-aware location targeting and programmatic strategies for Australian markets advertisers — from Brisbane Programmatic neighbourhoods to province-wide campaigns.

+28%
Avg. CTR lift
CAN-wide
Targeting coverage
PIPEDA
Privacy-compliant
Brisbane Programmatic city location targeting
Programmatic dashboard
Audience segments

Services we offer

Tailored geo-targeting, programmatic buying, and cross-channel retargeting across Australian markets markets.

Hyperlocal Targeting

Place-based campaigns by postal code, neighbourhood, or custom geofence — ideal for retail, QSR, and events in Brisbane Programmatic.

Programmatic Media Buying

DSP-managed buys, optimal bidding, and transparent reporting across display, video, and connected TV.

Audience & Retargeting

First- and third-party audience segments, sequential messaging, and privacy-first retargeting compliant with Australian markets laws.

Case studies

Local wins across Brisbane Programmatic retail, provincial healthcare awareness, and national e-commerce launches.

Retail geo-targeting case
Retail footfall uplift — Brisbane Programmatic

Geo-fenced campaigns drove a 32% increase in store visits.

Healthcare awareness case
Provincial health awareness

Targeted messaging across regional zones improved recall by 21%.

E-commerce national launch
E‑commerce national launch

Cross-province DSP buy scaled efficiently with ROAS improvement.

How it works

1
Mapping & Insights

Local market intelligence and footfall analytics.

2
Audience Build

PIPEDA-aware segment creation for safe targeting.

3
Programmatic Execution

DSP orchestration, bidding, and frequency management.

4
Measurement

Attribution and lift analysis tied to business KPIs.

Local team — Brisbane Programmatic desk

Account lead
Jordan Lee
Head of Geo-Strategies

Our Brisbane Programmatic desk combines local market expertise with programmatic best practices. We collaborate with brand and performance teams to plan precise reach, frequency capping, and sequential messaging that respects user privacy under Australian markets regulations.

FAQ

Yes — we design campaigns in accordance with PIPEDA and provincial guidance, minimizing personally identifiable signals and using aggregated, anonymized location models where required.

We run across premium display, native, video, and connected TV through managed DSPs and direct PMP deals depending on campaign goals.

Yes — we support postal code, census tract, and custom geofence targeting to reach audiences at very granular levels in Brisbane Programmatic and surrounding areas.

Office & coverage

Brisbane Programmatic office

1/23 Doggett Street, Fortitude Valley QLD 4006

Phone: +61731894726

Hours: Mon–Fri, 09:00–18:00 ET